It seems like QR codes are all over the place, but are consumers using them to the extent that marketers keep forecasting? Here are 5 useful tips from Qreate and Track. 1) Provide instructions near the QR Code Yes, awareness of QR Codes has increased dramatically over the past few months. But there are still plenty of people out there that don’t know...
3 Tips for Succeeding with Direct Mail
In this article, from InterlinkONE, VP of Sales Karen DeWolfe shares three practical tips to help you succeed with your direct mail efforts. One of my favorite people in the print industry, Margie Dana, wrote a fantastic piece this week that was titled “How Direct Mail Packs a Punch in 7 Ways“. For companies that run direct mail campaigns, the...
Budget Watch: Experts Share Where Marketers Should Put Their Dollars in 2012
Sep 16, 2011 11:25 AM, By Beth Negus Viveiro, Chief Markerter.com Where should marketers allot their budget dollars in 2012? Chief Marketer recently talked to several marketing professionals to get their opinions in several key areas of spending: • Jim Wheaton, cofounder/principal, Wheaton Group/B2BMarketing.com • Grant Johnson, president/CMO,...
Your Customers Have Changed – Have You?
By Meridith Elliott Powell from Motion First Let’s face it – The economy is not down, it has changed! If you want to be successful in this economy the first thing you need to realize is just how incredibly changed it is. I don’t care what economists, experts and business gurus are saying or predicting, the truth is no matter what the economy does –...
Don’t Forget! November Learning Project on Wednesday at 8:30!
Come join us for a conversation about surrounding yourself with the people that will propel you to success. Please Join us at Daniels Graphics for the next installment of “The Learning Project” where Jeff Pennypacker from 360 Business Inc. will take you through the process of how to “Develop an Inner Circle for Success.” Would you perform at a higher...
Never blow off your customer!
I drive a Honda Civic. Shortly after buying the car the sun visor came apart and when I took it in for service the service man suggested that I keep the receipt because he had seen quite a few of those and figured Honda would give a refund. So I did and lo and behold about a year later I get a letter saying there’s a Class Action and they will refund those...
