Does Facebook have a print fetish?

Fascinating article out of Collectors Weekly. Looks like Facebook has a print shop and they use print for their internal brand. You’d think a firm with as many resources as Facebook wouldn’t need to rely on the passion of a renegade screenprinter to spread its internal messaging, but corporate cultures, especially those in the Silicon Valley, live and die on...

3 Tips for Succeeding with Direct Mail

  In this article, from InterlinkONE,  VP of Sales Karen DeWolfe shares three practical tips to help you succeed with your direct mail efforts.  One of my favorite people in the print industry, Margie Dana, wrote a fantastic piece this week that was titled “How Direct Mail Packs a Punch in 7 Ways“. For companies that run direct mail campaigns, the...

Budget Watch: Experts Share Where Marketers Should Put Their Dollars in 2012

Sep 16, 2011 11:25 AM, By Beth Negus Viveiro, Chief Markerter.com Where should marketers allot their budget dollars in 2012? Chief Marketer recently talked to several marketing professionals to get their opinions in several key areas of spending: •    Jim Wheaton, cofounder/principal, Wheaton Group/B2BMarketing.com •    Grant Johnson, president/CMO,...

10 Chronic Social Media Myths busted

From Social Media B2B: B2B marketers who are looking to start social media programs at their companies have to fight many battles. They fight the budget battle. They fight the resource battle. They fight the “but it’s free” battle. But the biggest battle is one of perception. Bosses, colleagues and even prospects have their own deep-seeded ideas about...

We’ve polished up the website!

ASHEVILLE – The Daniels Group, an award winning provider of print marketing tools and customer service communication solutions is celebrating the launch of its new website www.groupdaniels.com, which brings all of its services to customers’ fingertips. Doing business in the Asheville area since 1948, The Daniels Group is a leading supplier of printing,...