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The Latest

PROJECT SPOTLIGHT:  Looks like Leather, Feels like a Peach PROJECT SPOTLIGHT: Looks like Leather, Feels like a Peach
  PROJECT: Pulaski Furniture Pocket Folder Pulaski Furniture wanted a stand-out feature for this dramatic pocket folder.  We used a soft touch laminate to soften the photography and add that luxe feel that makes people unable to put it down.   INDUSTRY: Manufacturing: Furniture   CLIENT:  Pula...
Have You Ever Considered Custom Napkins? Have You Ever Considered Custom Napkins?
Do you have an event or tradeshow coming up? Two of our clients went above and beyond this season with custom printed napkins!   Open Doors, a nonprofit focused on education, put on an anniversary celebration & fundraising event this Spring called Art Affair 2019: Mission X. As they worked ...
Welcome, Robin! Welcome, Robin!
Asheville, N.C. –  March 2019 – The Daniels Group, a leading provider in print and marketing collateral management services in the Asheville area, announced that Robin Brown has joined the sales team as a Customer Service Representative. Robin will be handling projects, meeting customer needs, ...
7 Branded Giveaway Ideas for your next Tradeshow 7 Branded Giveaway Ideas for your next Tradeshow
By Gabrielle Liner, Promotions Project Manager It’s that glorious time of year — Bring on the tradeshow and conference craze! With all the logistics involved in event-planning, giveaways commonly get pushed to the back-burner, becoming a last-minute scramble for companies. But the giveaways can ...
PROJECT SPOTLIGHT:  Gear Up! PROJECT SPOTLIGHT: Gear Up!
  PROJECT: Promo Materials We helped MB Haynes pull together the perfect giveaways for their clients and for tradeshows.   INDUSTRY: Construction   CLIENT: MB Haynes   CLIENT COMMENT: “Promo is a key part of our overall brand strategy.  We prefer doing business with a local family owned b...
For The Daniels Group, innovation runs in their DNA For The Daniels Group, innovation runs in their DNA
From the Asheville Chamber of Commerce’s Business Buzz: January 9, 2019 The Daniels Group has come a long way since Ernest Daniels started his one-man company on a Pritchard Park bench in 1948. At the time, Ernest was sick with tuberculosis, and had moved to Asheville in hopes that the mountai...
PROJECT SPOTLIGHT: Planning an Expedition PROJECT SPOTLIGHT: Planning an Expedition
  PROJECT: View Book & Trifold Collection We helped Outward Bound align their print materials with their digital assets to consistently communicate the mission and programs of the organization. The hard copy collateral is used for outreach to potential students and provides information on exped...
PROJECT SPOTLIGHT: I See Your True Colors Shining Through… PROJECT SPOTLIGHT: I See Your True Colors Shining Through…
  PROJECT: Accentrics Home Catalog We worked with our long-time partner, Home Meridian, to produce their annual product catalog for Accentrics Home. It is critical that the print catalog correctly represent the colors and textures of their furniture. We worked very carefully to make sure the files...
Postage Increases slated for January 2019 Postage Increases slated for January 2019
January will usher in the new year and a slight increase from the Postal Service.  The proposed prices, approved by the Governors of the Postal Service, would raise Mailing Services product prices approximately 2.5 percent. Shipping Services price increases vary by product. For example, Priority Ma...
More direct marketing from Google More direct marketing from Google
I receive more direct mail from Google than anyone.  There’s a clear message that direct mail works when a strictly online company uses so much print and mail. Today I received this box: It took me awhile to figure out what that little cup there is.  Turns out it’s this:  https://store.google...
PROJECT SPOTLIGHT: Fun Philanthropy? Yes! PROJECT SPOTLIGHT: Fun Philanthropy? Yes!
  PROJECT: Mountains of Hope Event Invitation Our long-time partner, Market Connections asked us to help them produce a fun and highly creative invitation for the Department of Philanthropy at Mission Health.   INDUSTRY: Non-profit, Healthcare   CLIENT: Mission Health   CLIENT COMMENT: “...
Millennials Love Mail . . . But Why? Millennials Love Mail . . . But Why?
We all know that our mail boxes are almost empty and our email boxes are completely full! Most of us probably throw away far more email than we ever open or read. Here’s a great reminder about why Millennials are loving the mail they get and, more importantly, are paying attention. Mail is an ...
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